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BMW M5 Pebble Beach Concours d’Elegance #1/1

The BMW M5 Pebble Beach Concours d’Elegance #1/1 is a bespoke 2025-model-year G90 created with BMW M, BMW Individual and the concours. Announced in July 2024 for a charity auction during Monterey Car Week, it gives the new hybrid M5 a precisely documented one-off identity.

Updated October 20, 2026 • Rarity Rides editorial team
Collector fileBMW-135Documented by Rarity Rides
Production1
At a glance

BMW M5 Pebble Beach Concours d’Elegance #1/1

Explore BMW M5 Pebble Beach Concours d’Elegance #1/1: rarity, history, specifications, FAQs and credited photos.

The original 2025-model-year BMW M5 Pebble Beach Concours d’Elegance #1/1 in Frozen Orange, factory commission photography published July 2024.
Photo: BMW Group / BMW Group PressClub · Press/editorial use only. Original supplied photograph retained without local cropping or content alteration. BMW-supplied press photograph under BMW PressClub terms

The original 2025-model-year BMW M5 Pebble Beach Concours d’Elegance #1/1 in Frozen Orange, factory commission photography published July 2024.
Photo: BMW Group / BMW Group PressClub · Press/editorial use only. Original supplied photograph retained without local cropping or content alteration. BMW-supplied press photograph under BMW PressClub terms

The BMW M5 Pebble Beach Concours d’Elegance #1/1 is a bespoke 2025-model-year G90 created with BMW M, BMW Individual and the concours. Announced in July 2024 for a charity auction during Monterey Car Week, it gives the new hybrid M5 a precisely documented one-off identity.

Record: BMW-135 · Charity commission one-off · Germany · 2025.

Specifications and rarity

Item Documented reference and scope
Count and scope One bespoke Pebble Beach commission
Chronology 2025 model year; commissioned and announced in 2024
Powertrain M HYBRID plug-in system; US reference 717 hp
Paint BMW Individual Frozen Orange metallic
Cabin Kyalami Orange/Silverstone Merino; Concours logos and #1/1
Original event Gooding & Company charity auction, August 16, 2024

Origins and history

The year on the model and the year of the commission are different by design. The car was presented as a 2025 M5 during 2024, with delivery originally estimated for that October. The profile preserves that planned chronology without converting an estimated handover into an independently verified completed event.

Design and engineering

Frozen Orange metallic, bespoke wheel accents and an orange-and-Silverstone cabin distinguish the car. Concours logos and the #1/1 inscription connect the interior to the specific commission. The original release explains that the body was painted before the normal M5 production start because that finish was being discontinued at the plant.

The underlying M HYBRID powertrain carries BMW’s US 717-horsepower system reference. That is a combined hybrid rating, not the V8’s stand-alone output. The visual commission and performance foundation should therefore be described separately: the one-off treatment makes the car unique, while the production-derived hybrid architecture explains its place in the G90 generation.

Why this BMW matters

Its significance is closely tied to a named event and charitable purpose. BMW announced that sale proceeds would support the Pebble Beach Company Foundation’s educational work. That original intention is part of the car’s history; it is not a claim about current value or a promise about future charitable resale.

The commission also demonstrates how a contemporary factory one-off differs from a concept study. It uses a customer-model foundation and a specific sale pathway, with bespoke finishes and documentation. The phrase “one of one” identifies the complete commissioned vehicle. It should not be expanded into a claim that nobody could ever paint another M5 orange or commission different special upholstery.

Identity and original specification

Authentication should link the factory commission, original auction documentation and the physical chassis. Compare paint, wheels, Concours markings and cabin with original records. Any later restoration or replacement of bespoke components belongs in the ownership history, especially where markings were recreated.

Keep the July announcement, August auction plan and estimated delivery date distinct from any subsequently verified transaction records. This profile does not invent a hammer price or current valuation. The photos show the actual #1/1 programme rather than a generic G90 M5, with the original image and event credit retained.

Frequently asked questions

How rare is the M5 Pebble Beach Concours d’Elegance #1/1?

BMW created one vehicle for the named Pebble Beach commission. The scope is the complete bespoke car, not all orange paint or all G90 M5 production.

What makes this version different?

Frozen Orange paint, unique upholstery, wheel accents and Concours/#1/1 markings establish the original commission’s specific configuration.

Which year belongs in the vehicle record?

It is a 2025 model-year M5 announced and auctioned as a programme in 2024. Those dates serve different roles in the record.

Is it the same as other similarly named BMWs?

It is separate from the F90 M5 CS and from regular hybrid G90 cars. It also differs from an unsold design-study one-off.

How should an example be authenticated?

Connect factory commission and original auction records to the chassis, then match the full bespoke exterior and cabin treatment.

What do the photographs show?

The images document the actual Pebble Beach #1/1 car or its original bespoke details. A regular G90 is not substituted.

Sources and photo credits

Photo: BMW Group / BMW Group PressClub · Press/editorial use only. BMW-supplied press photograph under BMW PressClub terms. Original supplied photograph retained without local cropping or content alteration.

Photo: BMW Group / BMW Group PressClub · Press/editorial use only. BMW-supplied press photograph under BMW PressClub terms. Original supplied photograph retained without local cropping or content alteration.

The collector file

Why this machine matters

Keep the July announcement, August auction plan and estimated delivery date distinct from any subsequently verified transaction records. This profile does not invent a hammer price or current valuation. The photos show the actual #1/1 programme rather than a generic G90 M5, with the original image and event credit retained.

The collector file

Built in limited numbers

One bespoke Pebble Beach commission

The data file

Specifications

Factory specifications may vary by model year, market and configuration.

Identity & production

Official model
BMW M5 Pebble Beach Concours d’Elegance #1/1
Base model
M5
Worldwide production
1
Evidence & accountability

Sources and verification

  1. www.press.bmwgroup.com
Reviewed byRarity Rides editorial team